Association Management Software Articles

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8 Articles Found

As Printed in B2B Marketing Trends - How Much Is a Qualified, Interested Lead Worth to You? | Ed Schipul

As Printed in B2B Marketing Trends - How Much Is a Qualified, Interested Lead Worth to You? | Ed Schipul

Many organizations grow frustrated that their website never seems to be included among the top listings on Google or Yahoo. To help organizations move up the search engine listings, an entire industry has emerged, full of specialists who stay on top of changes made to the arcane inner workings of search engine algorithms. However, this takes time, and they may be tempted to use some of the trickery that is tainting the search engine marketing field.

Joy, Happiness & Health to You and Your Loved Ones

Joy, Happiness & Health to You and Your Loved Ones

Joy, Happiness & Health to You and Your Loved Ones To Our Open Source Family,   As the holiday season is upon us, we find ourselves reflecting on the past year and those who have supported us and the entire Tendenci community. With your help, we continue to work toward our shared goal – Connect the world’s people and do some good. For many of us, it’s been a tough year with all the changes happening across the globe  – natural disasters, wildfires, shootings, political issues, personal issues, and hardest of all, the loss of our loved ones. All lead us to the greatest lesson—love. It is the action of love that makes our world a better place. It is why we are sending you our most loving holiday wishes as you embark on your journey into 2019. So Happy …

The 3 Motivations of People, Material, Social and Ideological

The 3 Motivations of People, Material, Social and Ideological

It is frequently said that everything in life is a negotiation. Certainly convincing a child to do their homework is both a 'sale' and a 'negotiation' and neither is easily accomplished. We all have an agenda that changes constantly over the years and even over the course of the day as our need for food and sleep varies. In the process of this need for persuasion, I propose it is helpful to develop a balanced three pronged approach to persuading people aligned with their motivations. Specifically the goal of this article is to put forth an easy-to-use motivational framework - an actionable framework to design a persuasive system for people.

Web Marketing and Social Media Questions to be Answered at 2008 Tendenci User Conference

Web Marketing and Social Media Questions to be Answered at 2008 Tendenci User Conference

If your organization is like most associations and businesses, you are finding it challenging to keep up with the latest technologies. It can be tough enough just keeping your Web site updated, let alone thinking about how to use Social Media strategically to accomplish your business and communications objectives.

Schipul teaming up with Houston Nonprofits featured in the Houston Chronicle

Schipul teaming up with Houston Nonprofits featured in the Houston Chronicle

Shannon Buggs with the Houston Chronicle wrote a great article entitled 'Nonprofits Should Make Use of Social Networking' on nonprofits and Social Networking in Houston. From the article: "[Social Networking Sites] work great when the people, nonprofits and companies producing the stuff I like have up-to-date technology on their Web sites that allow fans to easily post information and photos to their Facebook pages. But too often that technology — RSS formatted feeds — is nowhere to be found, especially on the Web sites of nonprofits." Ed Schipul was quoted in the article as well: "I can't actually do it for you," said Ed Schipul, founder and CEO of Schipul, a Web marketing firm that has a lot of nonprofits on its client list. "I can consult with you and help you recruit people within your organization, but I can't …

Schipul and Tendenci Featured in CIO Today

Schipul and Tendenci Featured in CIO Today

Schipul - The Web Marketing Company CEO Ed Schipul is featured in the current edition of CIO Today in the article, "What's Best for Web Analytics: Client-Side, Server-Side or Hosted?" Written by Jennifer LeClaire, the article explores beyond the fancy charts and deep insights that set some analytics programs apart from others and found that there are three distinct differences among them -- based on where the software resides -- that every enterprise should consider.

Web Marketing Fundamentals Increase Sales Lead Generation

Web Marketing Fundamentals Increase Sales Lead Generation

Web sites respond differently from other advertising media for two primary reasons. First, web users are incredibly impatient. Secondly, they are incredibly smart. The more we treat people on the web like they are impatient and smart, the higher the conversion rate from visitor to phone call or contact forms. So how exactly does a web site treat visitors as impatient and smart? By giving them what they want, on their terms, immediately and with humility.

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