Shannon Buggs with the Houston Chronicle wrote a great article entitled 'Nonprofits Should Make Use of Social Networking' on nonprofits and Social Networking in Houston.  From the article:

"[Social Networking Sites] work great when the people, nonprofits and companies producing the stuff I like have up-to-date technology on their Web sites that allow fans to easily post information and photos to their Facebook pages.

But too often that technology — RSS formatted feeds — is nowhere to be found, especially on the Web sites of nonprofits."


Ed Schipul was quoted in the article as well: 

"I can't actually do it for you," said Ed Schipul, founder and CEO of Schipul, a Web marketing firm that has a lot of nonprofits on its client list. "I can consult with you and help you recruit people within your organization, but I can't actually produce social media for you. I can only be your coach."

He advises nonprofits new to social media to start by asking every board member, staffer and volunteer if any blog or participate in other forms of social media. If any answer yes, those are your go-to people.

She continues: 

Then, Schipul says, you're ready to start attending meetings of NetSquared, an organization with chapters throughout North America that help nonprofits enter and navigate the social Web

Houston based blogger and co-founder of PR firm Vinyl Creative, Monica Danna, was also featured in the article and says "this is the time for nonprofits to get into social media while there is not a lot of traffic there [because] early adopters get the most benefit."  

For more information on how your nonprofit can kick start its social media plan, visit Stag's Head the Second Tuesday of every month for NetSquared Meetings, where "self-proclaimed tech geeks attend the free meetings to advise and encourage nonprofit leaders."

Thanks to the Chronicle for supporting non-profits and the arts in the Houston Community!  

Other Nonprofits in Houston that are rocking the interwebs in our opinion are:
Collage Art for Cancer 
Orange Show (Schipul client)
Caroline Collective
MD Anderson 
Technology For All
Houston Zoo (Schipul client)
CathARTx