But too often that technology — RSS formatted feeds — is nowhere to be found, especially on the Web sites of nonprofits."
Ed Schipul was quoted in the article as well:
He advises nonprofits new to social media to start by asking every board member, staffer and volunteer if any blog or participate in other forms of social media. If any answer yes, those are your go-to people.
Then, Schipul says, you're ready to start attending meetings of NetSquared, an organization with chapters throughout North America that help nonprofits enter and navigate the social Web
Houston-based blogger and co-founder of PR firm Vinyl Creative, Monica Danna, was also featured in the article and says "this is the time for nonprofits to get into social media while there is not a lot of traffic there [because] early adopters get the most benefit."
For more information on how your nonprofit can kick start its social media plan, visit Stag's Head on the Second Tuesday of every month for NetSquared Meetings, where "self-proclaimed tech geeks attend the free meetings to advise and encourage nonprofit leaders."
Thanks to the Chronicle for supporting non-profits and the arts in the Houston Community!
Other Nonprofits in Houston that are rocking the interwebs in our opinion are:
Collage Art for Cancer
Orange Show (Schipul client)
Technology For All
Houston Zoo (Schipul client)