Association Management Software Articles

Group:

6 Articles Found

Celebrating 22 Years of Community

      Community Newsletter   View the web version here   Tendenci Celebrates 22 Years of Community   A Message from the Founder and CEO Ed Schipul  Dear Tendenci Community, This week marks the 22nd year that we have been in business. It seems like both a very short, and very long, time to walk this path. We started out with a vision of connecting people and communities throughout the world, and while the technology involved has changed rapidly over time, our commitment never has.  Tendenci was built on the shared needs of organizations and nonprofits, designed by you to help people engage in fruitful discussion and support each other in individually specific ways. Taking Tendenci open source was always the goal, a return to the roots of the Internet itself. Sharing information leads the way to bigger ideas, dreams …

Joy, Happiness & Health to You and Your Loved Ones

Joy, Happiness & Health to You and Your Loved Ones To Our Open Source Family,   As the holiday season is upon us, we find ourselves reflecting on the past year and those who have supported us and the entire Tendenci community. With your help, we continue to work toward our shared goal – Connect the world’s people and do some good. For many of us, it’s been a tough year with all the changes happening across the globe  – natural disasters, wildfires, shootings, political issues, personal issues, and hardest of all, the loss of our loved ones. All lead us to the greatest lesson—love. It is the action of love that makes our world a better place. It is why we are sending you our most loving holiday wishes as you embark on your journey into 2019. So Happy …

Your Service or Product is the “Hero” of Your Web Site

Your Service or Product is the “Hero” of Your Web Site

Your web site visitors want to know what you can do for them.  This trumps everything else.  If you appear to satisfy their needs, only then will they continue to research your “about us” links or have the slightest desire to see a picture of your facilities.Web sites, even those that have been developed by a professional agency, frequently make the mistake of featuring company information more prominently than company offerings.  My experience has been this is catastrophic to your response rates.Please do not misunderstand; your site visitor does want to know that you are an established company with a strong position in the market.  But their first question is “does your service or product meet my needs now?”  My recommendation is you answer this marketing question with a big YES.  Feature your “Hero” prominently on the site If you …

Trail to the Chief: How the Presidential Campaign is Reshaping Technology Use

This article by Katrina Kokoska was published in the Fall 2012 edition of Public Relations Tactics. It is posted here with permission. August 31, 2012 Every four years, athletes and fans from their home countries focus attention, training and resources on the Olympic Games.  And as the Olympics move nearer to the opening ceremonies, the art and science of athletic performance advance. Think of the U.S. presidential election as the Olympics for communicators. Every four years, the pressure on political parties mounts as they work feverishly to exploit every possible method of delivering votes — particularly from battleground states. It is a perfect alignment of political strategy, technology and consumer behavior.  As the election gets closer, the art and science of persuasive communications leap forward.  The PR community must jump with it or we risk getting left behind. President Franklin …

Picking and Choosing: Content Strategy in the Age of Opportunity Overload

This article by Aaron Long was published in the Spring 2012 edition of The Public Relations Strategist. It is posted here with permission. In a way that could not be imagined even 20 years ago, organizations have unobstructed access to the entire connected world. Our ability to interact with an audience today is primarily limited by two major factors: time and holding the attention of the individuals consuming and sharing information. As we approach the 10th anniversary of Friendster’s launch and the dawn of social media, it is clear that time and interest are powerful gatekeepers. Today, there is almost too much opportunity to connect. There are too many things to say, show, demonstrate, photograph and post, to the point that it is overwhelming. The term “content strategy” is gaining favor to describe how to deal with this kind of …

Web Marketing Fundamentals Increase Sales Lead Generation

Web Marketing Fundamentals Increase Sales Lead Generation

Web sites respond differently from other advertising media for two primary reasons. First, web users are incredibly impatient. Secondly, they are incredibly smart. The more we treat people on the web like they are impatient and smart, the higher the conversion rate from visitor to phone call or contact forms. So how exactly does a web site treat visitors as impatient and smart? By giving them what they want, on their terms, immediately and with humility.

Contact us to upgrade to Tendenci

The open source solution chosen by associations around the world.

Want to talk? (281) 497-6567

Sign up for Tendenci - The Open Source AMS

No per user pricing. Unlimited admins.

Demo Now

Have Questions?

Contact us!

Site Search