Ed Schipul presents a Social Media 101 workshop to IABC Houston at the United Way. When asked 'how do I start blogging for my business', Ed discusses the best way to jump into the Social Media world.
Look to your passions and outside interests and start Blogging about those instead. You'll be driven to keep with it and learn the nuances of social blogging norms there - only then should you put your Blogging skills to use for your business.
Start where your heart is.