Caitlin Kaluza (schipul.com/people/caitlin-kaluza), SEM Manager at Schipul - the Web Marketing Company (schipul.com), shares some of SEO optimization tips for optimizing your videos, press releases, online photo albums, blog posts, job listings and more at SchipulCon 2011 (schipulcon.com).

Learn how to strategically add content and how to drive more traffic to your website the right way.

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